Write down five slogans for products recently advertised - KitKat - 'have a break, have a KitKat' Subway - 'eat fresh' Maybelline - 'maybe she's born with it, maybe it's maybelline' Max Factor - 'the make-up of makeup artists' Audi - 'vorsprung durch Technik' (advancement through technology) Which advertisers have used shock tactics lately and why are they shocking? - Cadbury's - the mum's birthday. It is shocking because it makes the audience become emotionally involved therefore we feel sympathetic because the little girl cannot pay for a present for her mum - it pulls on the audiences heart strings. https://www.youtube.com/watch?v=l0eEqeizNCA Find an advert whereby you can justify Maslow's hierarchy of needs in play - Coco Mademoiselle by Chanel - this advert uses Maslow's hierarchy of needs because it implies that if you use this perfume you will gain male attention and men will be dropping at your feet if...