Brexit - national identity
Brexit is a current news story that is covered by several news sources as a prominent issue for the UK and Europe. It is considered a global issue as it affects several countries however its main affects are the UK and Europe. Things affected by this include the value of the pound and going on holidays within Europe. Tariffs will also be added to any exports meaning there is not a free trade within the Europe.
The Sun https://www.thesun.co.uk/news/7883392/britain-new-prime-minister-jeremy-corbyn/
https://newscommercial.co.uk/brands/the-sun
The Sun is a right wing tabloid newspaper meaning that the stories are simplified that include comedic political drawings. In the article, their is drawing which relates to the article, there is a drawing of Father Christmas breaking the ship which Theresea May is on. This shows how they are against the Brexit deal because is uses a mocking tone which is clearly 'anti-Brexit'. The Sun's aspect on the matter is very broad and doesn't go into much detail in comparison to other newspapers. The online version of the newspaper lacks a lot of detail with relation to the live updates and what is actually going on. The target audience for the Sun newspaper really depends on where they are reading it as its not just print. The Sun publish their articles digitally, and on social media app such as Facebook and Snapchat. The main reader of the printed newspaper is 55+ year with 57% being male and the rest female. For the digital newspaper 47% is aged 15-34 with 53% being female. On Facebook with 45% being 35+ and 70% being female. Finally the statistics for snapchat include 42% being 18-34 and 68% being female. This infers that men prefer reading the newspaper the old-fashioned way where as women prefer to do it from their phones or laptops.
The Independent https://www.independent.co.uk/news/uk/politics/brexit-legal-advice-papertheresa-may-deal-conservatives-tory-party-a8665161.html
https://www.independent.co.uk/voices/comment/the-only-way-is-ethics-a-grown-up-newspaper-should-have-no-truck-with-bashfulness-when-life-is-9433307.html
The Independent is a left wing tabloid newspaper (as of 2003) that has written several stories on the UK politics involving Brexit. The way they explain what is going on is very sophisticated and simplistic. The fonts are all one size and mainly in the colour black, with no photos to link the article altogether. The online visual form included in the article is a video of Theresa May on This Morning. By the tone of the article they sound against the Brexit deal due to the lack of things actually happening in relation to sealing the deal. The independents readership is considered 'adult, serious-minded and highly literate'. This helps link to how they write their stories as it is in a sophisticated manner that only their audience would understand. In an article the Independent explain that their web browser audience is very different to the actual newspaper figures as there are more casual visitors.
Cosmopolitan https://www.cosmopolitan.com/uk/brexit-2016/
It is not only newspapers that cover certain news stories, magazines also come into that category as well. Cosmopolitan’s primary topics for the magazine includes fashion, sex and relationship tips, however on the odd occasion they also cover politics. Cosmopolitan have a strong left wing bias in reporting and story selection. Their age audience is young females aged 18-35 therefore stereotypically politics isn't what that age group want to read about so when Cosmopolitan do decide to write about politics it has to be at an understanding that their target audience will be able to process. the images used in the articles are known as 'memes' to signify how the magazine know just as much as we do. The language used in Cosmopolitan is very slang and modern, with the constant use of rhetorical question and chatty style language - allows the audience to understand what is actually being said about the issue with enough detail to know what is going on but not too much which could bore them.
Brexit is a current news story that is covered by several news sources as a prominent issue for the UK and Europe. It is considered a global issue as it affects several countries however its main affects are the UK and Europe. Things affected by this include the value of the pound and going on holidays within Europe. Tariffs will also be added to any exports meaning there is not a free trade within the Europe.
The Sun https://www.thesun.co.uk/news/7883392/britain-new-prime-minister-jeremy-corbyn/
https://newscommercial.co.uk/brands/the-sun
The Sun is a right wing tabloid newspaper meaning that the stories are simplified that include comedic political drawings. In the article, their is drawing which relates to the article, there is a drawing of Father Christmas breaking the ship which Theresea May is on. This shows how they are against the Brexit deal because is uses a mocking tone which is clearly 'anti-Brexit'. The Sun's aspect on the matter is very broad and doesn't go into much detail in comparison to other newspapers. The online version of the newspaper lacks a lot of detail with relation to the live updates and what is actually going on. The target audience for the Sun newspaper really depends on where they are reading it as its not just print. The Sun publish their articles digitally, and on social media app such as Facebook and Snapchat. The main reader of the printed newspaper is 55+ year with 57% being male and the rest female. For the digital newspaper 47% is aged 15-34 with 53% being female. On Facebook with 45% being 35+ and 70% being female. Finally the statistics for snapchat include 42% being 18-34 and 68% being female. This infers that men prefer reading the newspaper the old-fashioned way where as women prefer to do it from their phones or laptops.
The Independent https://www.independent.co.uk/news/uk/politics/brexit-legal-advice-papertheresa-may-deal-conservatives-tory-party-a8665161.html
https://www.independent.co.uk/voices/comment/the-only-way-is-ethics-a-grown-up-newspaper-should-have-no-truck-with-bashfulness-when-life-is-9433307.html
The Independent is a left wing tabloid newspaper (as of 2003) that has written several stories on the UK politics involving Brexit. The way they explain what is going on is very sophisticated and simplistic. The fonts are all one size and mainly in the colour black, with no photos to link the article altogether. The online visual form included in the article is a video of Theresa May on This Morning. By the tone of the article they sound against the Brexit deal due to the lack of things actually happening in relation to sealing the deal. The independents readership is considered 'adult, serious-minded and highly literate'. This helps link to how they write their stories as it is in a sophisticated manner that only their audience would understand. In an article the Independent explain that their web browser audience is very different to the actual newspaper figures as there are more casual visitors.
Cosmopolitan https://www.cosmopolitan.com/uk/brexit-2016/
It is not only newspapers that cover certain news stories, magazines also come into that category as well. Cosmopolitan’s primary topics for the magazine includes fashion, sex and relationship tips, however on the odd occasion they also cover politics. Cosmopolitan have a strong left wing bias in reporting and story selection. Their age audience is young females aged 18-35 therefore stereotypically politics isn't what that age group want to read about so when Cosmopolitan do decide to write about politics it has to be at an understanding that their target audience will be able to process. the images used in the articles are known as 'memes' to signify how the magazine know just as much as we do. The language used in Cosmopolitan is very slang and modern, with the constant use of rhetorical question and chatty style language - allows the audience to understand what is actually being said about the issue with enough detail to know what is going on but not too much which could bore them.
Comments
Post a Comment